Measure

Measure what matters most online and in retail with our business intelligence dashboard. Track real customer behaviors, including web visits, online conversions, and retail arrivals.

CPG Digital Measure Dashboard

Better than business intelligence. It’s intelligent business.  

Closed-loop deterministic data gives you clear, measurable insights about both online and off-line behavior, allowing you to measure retail relationships through off-line retail visits, along with the actual sales from those in-store store visits. Do you get that kind of detail with your current stats?

Web Visits
Web Visits

How many shoppers saw an ad, then visited your website?

Retail Arrivals
Online Conversions

How many shoppers saw an ad, then converted?

Retail Arrivals
Retail Visits

How many shoppers saw an ad, then walked into a retail store that sells your product.

Conquest CPA
Conquest CPA

What is the cost to conquest a competitor's customer?

Retail Sales
Retail Sales

Enterprise level clients may qualify for retail sales tracking.

SEE IF YOU QUALIFY
User Story

Paul and team have been great partners in building dynamic, audience-first campaigns that reach shoppers in each stage of their consideration journey. Their focus on connecting digital behavior to offline purchases has enabled us to launch, iterate, and scale quickly, with confidence that we are reaching the right people and driving real results.

John Petsagourakis
Director, Growth - Banza
User Story

CPG Digital has provided OLIPOP with effective methods of targeting our retail consumers and measuring the effect of our ad dollars. They are knowledgeable, strategic, and data-driven partners that brought us into the CTV space and have delivered impactful results.


For an omnichannel business that constantly struggles with attribution metrics, Paul and his team have really helped us understand our customer's behaviors both online and in retail.

Steven Vigilante
New Business Development, OLIPOP
User Story

It’s been a pleasure partnering with CPG Digital on our first-ever CTV campaign! They have helped guide us every step of the way.

With a limited budget to start, it was a huge priority for us to be as strategic as possible. CPG Digital developed a consumer-centric approach, designed to target the most qualified users across all platforms. They also incorporated all of our retailer data – this helped break down sales channel silos and get incredibly granular with audience targeting. We’ve seen outstanding early performance and even scaled budget after only a couple of months live. This is now a media channel that we’ll continue to invest heavily in.

Paul and the entire CPG Digital team have been fantastic to work with! They always take the time to share our results and help strategize ways to optimize performance.

Hannah O'Neill
Director - Digital Marketing, Pacifica Beauty

Ready to experience the branding power of TV and radio with the analytics of digital?

Contact us to see how we can help you conquest your competitors’ customers, prospect new ones, and lower your overall acquisition costs.

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Go beyond TV and scale across the entire streaming ecosystem.

Reach

Go beyond TV and scale across the entire streaming ecosystem.

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Learn how to define prospects based on their purchase histories.

Focus

Learn how to define prospects based on their purchase histories.

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Learn how we focus and build audiences to reach your exact customer base, including your competitors’ customers.

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